elevating that which you try to hide

streisand in the gears of the propaganda machine.

if there is one lesson that the censorious state cannot seem to learn it’s the streisand effect: complain, vilify, and suppress something and at a certain point you’re just erecting a neon sign that says:

that stone which you seek to discard

becomes the cornerstone of systems of trust.

and new systems of status:

and the more they call us out:

the more they drive home the reality:

because the side of censorship is never the side of science.

they are playing a stupid game, and it’s winning them stupid prizes.

it’s all becoming so tawdry and so predictable.

the systems are so rigged that they have become more thumb than scale.

but that has a funny way of inverting intent because people see through it.

these censors become our best advertisers

and our best motivators.

because nothing tells you you’re onto something important like important people trying to silence you.

it’s so blatant it has become an education unto itself.

it’s such a perfect strategy to teach the masses who is for real and who is only about phony, self-aggrandizing woo-woo.

why public health "experts" never want to fight "the amateurs"

they are simply devastating themselves and cannot seem to figure it out because this is the great blind spot of arrogance and narcissism: the idea that people see you as a contrary indicator is impossible for them to conceive so they just become ever more shrill and strident and make the same mistake again and again.

where there is no honest perception, there can be no learning curve.

so go ahead: keep trying to plow salt into our fields.

we’re just going to use it to serve up spicier truths.